Own your ordering channel.
A white-label online ordering, kitchen and delivery platform built for South African restaurant franchises — your brand, your customers, your data, on your own domain.
Selling online through aggregators carries three hidden costs
It works — but every order routed through a third party quietly costs the franchise in three ways that compound across a chain.
Margin
Aggregators charge 15–30% commission per order — often the difference between a delivery that makes money and one that just breaks even.
Brand
The moment a customer clicks “order online”, they leave your domain for a vendor's site. Different stores can even land on different apps.
Customer data
Order history and contact details accumulate inside the vendor's system, not yours. Under POPIA, that's your responsibility either way.
One owned platform in place of a chain of hand-offs
Multiple vendors, a different app per store — your brand and customer data leave your control.
- One customer database
- One chain-wide dashboard
- POPIA export & erasure in one click
You own the brand, the data and the customer relationship.
One system, every store — ordering to doorstep
- Branded storefront on your own domain
- Guest checkout and optional customer accounts
- Menu engine — variants, bases and toppings
- Delivery zones with address geocoding
- Live order tracking for the customer
- Kitchen Display System per store
- Driver dispatch and delivery management
- Per-store trading hours and busy mode
- Central brand control across all stores
- Role-based access — owner, manager, kitchen
- Sales reports — top items and hourly trends
- Full audit trail of every admin action
From the customer's phone to the head-office dashboard
This is our own platform, built and working today — shown here on a sample brand so you can see exactly what your customers and staff would use.
Screenshots show the platform running with a fictional sample brand (“Pronto Pizza”) for demonstration purposes. Your deployment carries your own branding, colours and domain.
The platform fee is a fraction of the commission it saves
| Per store, per month | Amount |
|---|---|
| Own-channel online sales (conservative assumption) | R50,000 |
| Aggregator commission avoided @ ~22% | + R11,000 |
| Typical platform fee + payment processing (Ozow ~1.5–2%) | − R2,500 to R4,000 |
Illustrative only; assumes a modest R50k/month moving through the owned channel at a 22% blended commission. Busy stores doing multiples of this volume recover proportionally more. A full rate card is shared on request.
Prove it on a few stores first
We start with a pilot — a small group of stores, one go-live date — rather than a chain-wide commitment. Founding clients get discounted setup, a per-store rate that steps down as more stores come online, terms locked for 24 months, and a direct line to the engineer who built it.
From R25,000 setup plus a per-store monthly fee. Full rate card on request.
Get a quote for your franchiseWhat franchise owners ask
How does a pilot work?
We start small — a handful of stores and one go-live date — rather than a chain-wide commitment. You prove the numbers on a few stores first, on founding-client terms, then roll out at your own pace.
How long does it take to onboard a store?
Once your brand, menu and delivery zones are set up, additional stores come online quickly — most of the work is the first store; the rest reuse the same central setup.
Does it work with our existing POS or systems?
The platform runs your ordering channel end-to-end, and we can scope integrations to POS, accounting or messaging systems you already use. Tell us your stack and we’ll map it during scoping.
Who owns the customer data?
You do. Orders and customer details sit in one database that you control, with POPIA export and erasure built in — not scattered across aggregator systems you can’t see.
What does it cost?
Setup starts from R25,000 plus a per-store monthly fee, with founding-client discounts. That fee is typically a fraction of the aggregator commission it saves. Full rate card on request.
Let's scope a pilot for your franchise
Tell us your brand and how many stores you're thinking about. We'll come back with a clear, founding-client proposal.